Stash
Crafters tend to have a supply of materials, commonly known as a ‘stash’, on hand so they’re always prepared to create. However, it’s hard to keep track of what’s in a stash when you’re not in front of it.
Stash keeps all the details in your pocket, allowing crafters to shop and plan projects from wherever they are.
The Users
Two presumptive personas to help focus the candidate pool for interviews
Journey Maps
The holidays are looming and the focused crafters are in production mode. They're making gifts for the people in their lives, but they're also making gifts to be given by others that have specific guidelines to be followed. Mapped above is the journey for crocheting a blanket commissioned by a coworker.
Ideation
30 second grey-scale drawings to help set the initial layout for wire framing